ICE London is the biggest B2B gambling industry event in the world and features games creators, distributors, operators, retailers, trade associations, strategic bodies and regulators.
ICE London aims to provide the necessary platform to help startups companies secure investment. These companies will be given the opportunity to present their innovative ideas in the Pitch ICE stage (N7) at ExCeL London (Tuesday 12 April). These fourteen startups include Bespot, Better Change, Mobi Fund Inc, My Lotto Hub, Neesan Labs Parlay Poker, OneUpOneDown Ltd, Pokerload, Pow Gaming, Racing Star, Rubik Talent Ltd, Sparket, SMAT Virtual, Touch-LESS Gaming and We The Bookie.
It is pertinent to mention that four of the fourteen startups are from Africa. In recent years, Africa’s iGaming sector has displayed great potential in measuring up to standard with the developed countries. It is unsurprising that ICE London sees the potential and is willing to help put them on the world map.
Subsequently, The startups will not only pitch their ideas but also engage in an interactive session on the Betting start-up podcast. They will also participate as exhibitors in what is the biggest b2b gambling expo in the world. This series of events proves that ICE London has a meticulously planned agenda to help these startups secure proper investment.
Ewa Bakun, Clarion Gaming’s Director of Industry Insight and Engagement, said:
She added: “Over the last decade many of our start-ups have secured important investments and acquisition partners following their pitch presentations and participation at the most influential global gatherings of gaming operators. I would like to highlight the diversity of the shortlisted companies who will be debuting their start-ups at ICE London 2022. I believe this is a reflection of the changing face of the modern gambling industry where sustainability, diversity, and social responsibility are at the top of the business agenda. As an organising team we are all really looking forward to seeing each company showcase their potential and experience the best fresh thinking from the world’s leading start-ups.”