Intelligent Gaming has teamed with two global iGaming behemoths, bolstering their growth in South Africa and the wider Sub-Saharan African market.
Africa has long had the potential to become a rising economic power. It is now poised to be a large market for foreign firms, thanks to a growing youthful population, rising GDP, and the ability and desire to leapfrog technologically.
Yggdrasil and Pragmatic Play haven’t been put off by the fact that sportsbook betting has a considerable lead in the regional market. These two iGaming behemoths have teamed up with Intelligent Gaming, a renowned supplier in the South African gaming sector, to distribute both Yggdrasil and Pragmatic Play’s games. Due to the expanding demographic of Sub-Saharan Africans with disposable income supporting a thriving market, the continent is a bright promise for the two companies.
In many respects, South Africa is an obvious choice for any innovative iGaming company, with many analysts predicting that the market will become more active in the next years. The country has the continent’s largest gaming market, estimated to be worth $2.3 billion by 2023, and the continent’s third-largest GDP.